BorisBoy

About

Welcome to BorisBoy, the premier destination for men’s lifestyle and fashion in the heart of Brussels. Strategically located in the historic Saint-Jacques neighborhood, this iconic shop is a must-visit landmark on any savvy traveler’s gay map. For over a decade, BorisBoy has been serving the LGBTQ+ community with an unparalleled selection of products that range from everyday style to late-night fantasy. Whether you're looking for the latest in designer underwear and swimwear or gearing up for a night at one of the city's legendary queer circuit parties, BorisBoy has you covered. The store boasts an impressive collection of edgy clubwear, high-quality fetish gear (including leather and latex), and daring accessories designed specifically for gay men who want to express their individuality. Beyond fashion, you’ll find a curated array of adult toys, lubricants, and unique lifestyle gadgets, making it a true one-stop shop for pleasure and style. The welcoming and knowledgeable staff provide a judgment-free environment, ensuring every visitor feels celebrated and finds the perfect fit. Just steps away from the city's best gay bars and saunas, BorisBoy is the perfect starting point for your Belgian adventure. Stop by Rue du Midi 95 to discover why this boutique remains a cornerstone of queer culture in Brussels.